Simple Tips to Boost Your Site's Conversion Rate
A low conversion rate is the end-result of a series of mistakes for most web businesses, although there are many factors that contribute. The remedy for that situation is many-fold, and each situation has similarities and uniqueness at the same time. Reversing this is a process that occurs over time, and when you do begin to test and identify problems; then you'll see things start to happen in a good way. So we do want to help, and we will talk about 3 specific techniques you can put to work in your business to get some relief.Check out : G Headshot
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One evergreen, time-tested method to increase conversions is repeated exposures of your marketing message over a period of time. It's really all about building trust and positive relationships with people, and when they trust and believe what you're saying - then you're closer to home. Naturally before any of that can happen you'll need to find a way to keep in touch with them. However as powerful as it is, hundreds of thousands of online marketers will ignore doing it. Most marketers ask for the first name and email; although some only ask for an email address. Much research has shown that roughly 5 to 6 marketing message tends to result in a sale, on average.
Do keep in mind that you have to actively do your part to build trust and provide them with valuable information. Take a look at high ranking websites in search engines, and then take xome clues about optin box location and optimization. Some sales pages make use of popups, fade-ins, slide-ins, and all kinds of techniques. Of course you can use the time-tested, and still effective, landing page to create your optin list. This approach does require some work, but not a lot really, but no matter what you should do all you can to build a list.
Website navigation should not be comlex and hard to understand or follow. Keep it very simple and easy to understand in this area because too many choices leads to action paralysis (other than navigating to another website). One thing is certain about website visitors, they don't suffer foolish navigation for more than about 10 seconds. You will not find a well-converting and highly traffikked website with poor nav layouts.
The bottom of each page is called the footer, and that is the usual location for links to your contact page, terms, privacy, and disclaimers if you have them. It's easy to get good ideas by just Googling highly competitive keywords, and then study the top three spots because those sites are almost guaranteed to be heavily optimized and tested.
One terrific thing to do is find a way to have a decent copywriter give your copy a quick review and offer his inputs. We understand that not everyone can afford a copywriter, and that's why getting some feedback from one would be very helpful. You can very often make conversion rate improvements with copy alone, but it's always difficult to general too much about it.
All in all, increasing your website's conversion ratio is a gradual process and will take time.