On Tuesday, Intel officially launched the Xeon E5-2600 server chips, attempting to catch up with the trend of cloud computing. Cloud computing service has become the main recommended project of social networking site, continuous development of smart phones and tablets. Diane Bryant, who charges the Intel's data center, said the performance of Xeon E5-2600 chips is 80% higher than the previous generation platform, but consumes less energy.
The new chips are mainly used to support the servers and workstations. Intel estimates the data flow of these devices will maintain an annual growth rate of 33% by 2015. Intel’s new platform has adopted by HP, Dell, IBM, Oracle, and Cisco, these enterprises announced the launch of the Xeon server platform. The new Xeon lineup squarely at data centers provide cloud services, said Diane Bryant, vice president and general manager of Intel's Data Center and Connected Systems Group, speaking at a launch event in San Francisco. The E5-2600 was previously code-named "Sandy Bridge". Doctor Jonathan Kozc of Swinburne University's Centre for Astrophysics and Supercomputing has used an early sample of the CPU to crunch numbers for his research into pulsars. Speaking at Intel's Australian launch for the E5 he said the new chip produced results “a factor of four” faster than those achieved with Nehalem processors.
Besides, Intel's competitor AMD is also trying to invest into high-end areas of enterprise processor. AMD announced that it would spend $334 million acquisition of the micro-server enterprise SeaMicro, and promoted the emerging low-power server technology last week. AMD in the server market have been far behind Intel, the company hopes SeaMicro can help to improve and expand low-power solution for large-scale data center. Intel says the Xeon E5 platform specific than the previous generation products more than 50% of the energy-saving. Brent said: "We have considered SeaMicro's materials technology, but we are not satisfied with their products. Rejected the company's cooperation, our competitors will immediately acquires them." Intel the U.S. stock market performance steadily maintained at around $26.50, while AMD shares fell 3 percent to $6.86 on Tuesday. Although Intel still lagging behind in terms of sales of smart phones and tablet chips for Qualcomm and Samsung, but Intel executives pointed out that in the fast growing mobile market , the server business is capitalized.
With the growing popularity of smartphones and other mobile devices, it increases the demand for large computer data centers, these centers can be used to store date, mail, video and other information. UBS expects that the expenses of data center will grow 49% with the promoting of Apple, Facebook, and Google and other big companies. German carmaker BMW has said it will be equipped with a Xeon server to ensure that all luxury cars to access the Internet. Mario Muller, vice president of BMW of IT infrastructure said: "Soon there will be more than 10 million BMW to access the network, producing more than 1TB traffic every day.”
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