How to Maintain Your Search Engine Rankings after Reach the Top Spot
Mm875 Mower Optimizing your website for Google and the other major search engines isn't really difficult these days, as long as you're ready to put in the effort and time. After you get the ranking, the work doesn't end, as constant monitoring, tweaking and optimizing is needed to keep your rank. To assist you in doing exactly that, a few SEO maintenance tips are given below.
Understand Your Competitors: One of the main reasons that some websites are always ranking above the others is because they truly understand their competition. If you know all about your competitor sites and their SEO activities then you can simply beat them at their own games. You don't have to be a brain surgeon to figure out your competition; with a couple of basic tools you can use to monitor them it can be pretty easy. As an example, the Firefox plugin "SEO Quake" can help you keep very close track of your competitors--you can use it to find out how long they've owned their domain names, how many backlinks they have and more. If you focus on learning everything you can about your competition it is going to be easier for you to figure out which steps you need to take to maintain your rank.
Keep an Eye on Your Analytics: Web analytics is something that you can't ignore when you're working with your website's SEO. Your site's analytics offer you very important data that you can use to improve the ranking you have in the search engines. Regularly monitor your web analytics so that you'll know which keywords send in the most traffic, what is trending and so on.
Every person who knows about SEO knows how important it is to study your analytics so that you know what you need to change and improve to get ahead of the competition.
Sometimes your site is going to disappear from the front page and turn up on the tenth or even lower page. It is important to keep your calm, remain patient and remind yourself that this is perfectly normal especially for sites that are new. When you work diligently and regularly on your SEO maintenance tasks it won't be a big deal if your site drops in the ranks because you'll be able to bring it back up soon enough. You just need to trust Google to give you the right return on the time you've spent with your SEO tasks: after a while you'll be able to see just how stable your site has become in its page rank. In SEO patience is vital.
To conclude, it isn't really all that hard to keep the high ranking your website has achieved as long as you are vigilant in monitoring your website and making changes as they are needed...after all nobody wants to lose a high page rank once it has been achieved.